Private Equity’s Soccer Strategy Hits a Saudi Arabian Snag

Paying superstar salaries to players of all sorts, the kingdom puts pressure on owners who want to keep costs down.

Illustration: George Wylesol for Bloomberg Businessweek

The US private equity firms that have piled into European soccer over the past few years might, all of a sudden, have a problem in the form of Saudi Arabia.

The likes of Chelsea FC, Liverpool FC, Hertha Berlin and Olympique Lyonnais are all backed by US-based PE money. The number of teams in Europe’s top leagues controlled by PE-style investors has jumped tenfold in the past decade.