Japan’s Zen-Noh Establishes Grain-Trading Operations in Geneva

Japanese farming cooperative Zen-Noh has established a Swiss corporation to begin operations in the European trading hub.

It will operate under the name Zen-Noh Global Holdings SA, with offices in Vernier on the outskirts of Geneva, according to the Swiss Official Gazette of Commerce. Bloomberg reported late last year that Zeh-Noh Grain Corp., the US trading arm of the Japanese company, was working to establish a trading desk with at least 15 employees in Switzerland.