‘Easier to Pump’: Trump-Tied Crypto Token Opens for Trading

This Labor Day, while US markets are closed, crypto traders had their first opportunity to buy and sell the tokens tied to a project endorsed by President Donald Trump and his family.

WLFI, a governance token issued by World Liberty Financial and originally designed for voting on ideas to improve the protocol, jumped more than 17% to a high of 33 cents when it began trading on crypto exchanges Monday, according to data collated by CoinGecko. The token debuted at an average price of around 28 cents, listed on platforms including Binance, OKX and Kraken.